Differences Between Organizational and Communication Factors Related to Contrasting Innovations

1 January 1995

journal article
Published by SAGE Publications in International Journal of Business Communication

Vol. 32 (1) , 65-80
https://doi.org/10.1177/002194369503200104

Abstract

This study examined the impact of a computer-mediated communication system (CMCS) on two "high tech" organizations. One hundred and twenty persons par ticipated in semi-structured interviews or completed two critical incident forms. Grounded theory was used to analyze the interviews and the critical incident data, and naturalistic observations were used to provide depth and context to the discussion. The analysis of the data indicates that organizational members tend to give CMCS favorable reviews. However, the data also illustrated considerable variance in how or ganizational members view the impact of CMCS on interpersonal relationships, mes sage structures, task efficiency, the work environment, and information processing characteristics of organizations. Secondary or unanticipated effects of CMCS are iden tified and discussed as potentially having a significant impact on organizations.

Keywords

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