The dimensionality of the PRCA‐24: An explication of context dimensions
- 1 January 1988
- journal article
- research article
- Published by Taylor & Francis in Communication Reports
- Vol. 1 (1) , 1-8
- https://doi.org/10.1080/08934218809367454
Abstract
This article empirically addresses the dimensional structure of the PRCA‐24. Data from 656 respondents were factor analyzed and yielded inconclusive results for the most appropriate dimensional structure. The single factor solution most commonly espoused was viable; however, four specific characteristics of the data suggested an alternative underlying structure. An analysis of individual subject's patterns of context‐specific subscores revealed an interesting context effect that argues for treating the PRCA‐24 as a four dimensional assessment instrument.Keywords
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