The Effect of Question Form on Gathering Income Data by Telephone

• 1 May 1976
• journal article
• Published by JSTOR in Journal of Marketing Research
• Vol. 13  (2) , 189
• https://doi.org/10.2307/3150857

Abstract

Keywords

• TELEPHONE
• QUESTION FORM
• INCOME DATA
• GATHERING INCOME
• EFFECT OF QUESTION