The Dimensionality of Consumption Emotion Patterns and Consumer Satisfaction
- 1 June 1991
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 18 (1) , 84-91
- https://doi.org/10.1086/209243
Abstract
Although both consumption emotion and satisfaction judgments occur in the post-purchase period, little is known about their correspondence. This artiKeywords
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