Organizational Determinants of the Industrial Salesman's Role Conflict and Ambiguity
- 1 January 1975
- journal article
- Published by SAGE Publications in Journal of Marketing
- Vol. 39 (1) , 32
- https://doi.org/10.2307/1250800
Abstract
What can marketing managers do to reduce the role conflict and ambiguity industrial salesmen experience in their jobs? The results of this study suggest that or...This publication has 0 references indexed in Scilit: