A comprehensive theory of human mating must explain between-sex and within-sex differences in mating strategies

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Abstract
Gangestad & Simpson make a major contribution by highlighting the importance of mate choice for good genes, the costs of alternative strategies, and tradeoffs inherent in human mating. By downplaying sex differences and ignoring the nongenetic adaptive benefits of short term mating, however, they undermine their goal of “strategic pluralism” by presenting a theory devoid of many documented complexities of human mating.

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