Abstract
There is an intimate connection between multipole moments and the conformal group. While this connection is not emphasized in the usual formulation of moments, it provides the starting point for a consideration of multipole moments in curved space. As a preliminary step in defining multipole moments in general relativity (a program which will be carried out in a subsequent paper), the moments of a solution of Laplace's equation in flat 3‐space are studied from the standpoint of the conformal group. The moments emerge as certain multilinear mappings on the space of conformal Killing vectors. These mappings are re‐expressed as a collection of tensor fields, which then turn out to be conformal Killing tensors (first integrals of the equation for null geodesics). The standard properties of multipole moments are seen to arise naturally from the algebraic structure of the conformal group.

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