The Effect of Information-Processing Ability on Processing Accuracy
- 1 June 1980
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 7 (1) , 42-48
- https://doi.org/10.1086/208791
Abstract
The effects of individual differences in information-processing ability were explored in conjunction with increasing levels of information complexityKeywords
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