A Recent Example of the “Regression” Fallacy
Open Access
- 1 July 1958
- journal article
- other
- Published by SAGE Publications in Journal of Marketing
- Vol. 23 (1) , 64
- https://doi.org/10.1177/002224295802300113
Abstract
Further analysis of drug-store operating ratios casts considerable doubt on the alleged tendency toward mediocrity.Keywords
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