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Dynamik im Marketing
Home
Publications
Dynamik im Marketing
Dynamik im Marketing
HS
Hermann Sabel
Hermann Sabel
CW
Christoph Weiser
Christoph Weiser
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1 January 1995
book
Published by
Springer Nature
https://doi.org/10.1007/978-3-322-85502-2
Abstract
No abstract available
Keywords
CATEGORY MANAGEMENT
DISTRIBUTIONSPOLITIK
KOMMUNIKATION
KOMMUNIKATIONSPOLITIK
KONSUMGÜTERINDUSTRIE
MARKETING
MARKETINGINSTRUMENTE
MARKETINGPLANUNG
MARKTENTWICKLUNG
MARKTPOTENTIAL
PREISELASTIZITÄT
PREISPOLITIK
PRODUKTPOLITIK
WERBEBUDGET
WERBUN
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