Abstract
It has been shown that fashion magazines have an age‐ and stimulus‐specific effect on the body size estimation of non‐eating‐disordered adolescent and adult females. This study examines whether photographs of thin fashion models have similar effects on female body dissatisfaction. The results indicate that adolescent girls tend to respond to fashion images by showing greater body dissatisfaction than adults, and that both groups respond more to pictures of adults than to those of adolescents. Greater adolescent dissatisfaction was related to increased age, weight and bulimic tendencies. Theoretical implications are considered.