The retention and generalization of operant conditioning effects in an interview situation.

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Abstract
In a study of the conditioning of complex verbal habits, each of 30 female Ss had her established verbal habits assessed in 2 sessions by being asked to talk about herself. In subsequent sessions, the Ss in the experimental groups were positively reinforced (by a head nod and an "mm-hm") for either independence or affection statements, whereas control groups Ss were reinforced every 30 sec. regardless of the content of their speech. The results showed that: conditioning occurred, i.e., the experimental Ss increased in their use of the reinforced category; retention also occurred, i.e., the conditioning effects were stable over a 24-hr. period; and generalization did not occur. (PsycINFO Database Record (c) 2006 APA, all rights reserved)

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