POLITICAL ADVERTISING AND THE BROADCASTING REVOLUTION

• 1 April 1990
• journal article
• Published by Wiley in The Political Quarterly
• Vol. 61  (2) , 200-213
• https://doi.org/10.1111/j.1467-923x.1990.tb00811.x

Abstract

Keywords

• POLITICAL ADVERTISING AND THE BROADCASTING
• ADVERTISING AND THE BROADCASTING REVOLUTION