Market Segmentation by Price-Quality Schedules: Some Evidence from Automobiles

• 1 January 1992
• journal article
• Published by University of Chicago Press in The Journal of Business
• Vol. 65  (4) , 615
• https://doi.org/10.1086/296588

Abstract

Keywords

• MARKET SEGMENTATION
• QUALITY SCHEDULES
• PRICE QUALITY
• AUTOMOBILES
• SEGMENTATION BY PRICE