Direct to Consumer Prescription Drug Advertising
- 27 October 1987
- journal article
- Published by The Haworth Press in Journal of Pharmaceutical Marketing & Management
- Vol. 2 (1) , 3-25
- https://doi.org/10.1300/j058v02n01_02
Abstract
International academic publisher with offices worldwide. Publishing more than 2,100 journals, over 4,000 new books each year, with a books backlist in excess of 60,000 specialist titles. We are one of the world’s leading publishers of scholarly journals, books, eBooks, textbooks and reference worksKeywords
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