Integrating public relations and legal responses during a crisis: The case of Odwalla, Inc.
- 1 December 1998
- journal article
- Published by Elsevier in Public Relations Review
- Vol. 24 (4) , 443-460
- https://doi.org/10.1016/s0363-8111(99)80110-6
Abstract
No abstract availableThis publication has 3 references indexed in Scilit:
- Public relations considerations of consumer product recallPublic Relations Review, 1995
- Public relations vs. legal strategies in organizational crisis decisionsPublic Relations Review, 1995
- Choosing the Right WordsManagement Communication Quarterly, 1995