An Attitude Segmentation Study of Supermarket Tabloid Readers

• 1 March 1982
• journal article
• research article
• Published by SAGE Publications in Journalism Quarterly
• Vol. 59  (1) , 104-111
• https://doi.org/10.1177/107769908205900117

Abstract

Keywords

• ATTITUDE SEGMENTATION STUDY
• SUPERMARKET TABLOID READERS