The Scientist as a Referent in the Communication of New Technology

• 1 January 1958
• journal article
• Published by Oxford University Press (OUP) in Public Opinion Quarterly
• Vol. 22  (4) , 555
• https://doi.org/10.1086/266828

Abstract

Keywords

• COMMUNICATION OF NEW TECHNOLOGY
• SCIENTIST AS A REFERENT
• REFERENT IN THE COMMUNICATION