THE ROLE OF FUTURES STUDIES IN BUSINESS STRATEGIC PLANNING
- 1 March 1982
- journal article
- Published by Emerald Publishing in Journal of Business Strategy
- Vol. 3 (2) , 40-46
- https://doi.org/10.1108/eb038965
Abstract
Ever since the days of Sir Thomas More and Robert Owen, people have been engaged in studying and predicting the future. Today's futurist has refined the art to such a high degree that futures studies have important implications for business strategic planning.Keywords
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