Vividness of visual imagery and source memory for audio and text

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Abstract
Two groups of high and low vivid imagers heard an audiotape of a crime, read an account of it with both correct and new information, then took recognition and source memory tests. While listening and reading, both groups were told to attend carefully, but one was also instructed to form visual images of the scene. Recognition memory accuracy was greater for material from the text only than from the audio only, whereas source memory accuracy was greater for audio than for text. For source memory of text, high imagers performed more poorly than low imagers under imagery instructions. These results replicate previous work and extend it from an initial film source to an audio source. Copyright © 2002 John Wiley & Sons, Ltd.

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