Strategic Planning in Japan
- 1 April 1985
- journal article
- Published by Emerald Publishing in Journal of Business Strategy
- Vol. 6 (2) , 78-84
- https://doi.org/10.1108/eb039112
Abstract
The American business community has recognized the importance of strategy as a determinant of corporate success. Academics, consultants, and executives themselves have studied the subject in depth and have written extensively on it. Any corporation with pretensions of being well‐managed has installed a strategic planning procedure to improve its prospects of long‐term success.Keywords
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