Metaphors and competitive advantage: Evaluating the use of metaphors in theories of competitive strategy
- 1 June 1995
- journal article
- research article
- Published by Elsevier in Journal of Business Research
- Vol. 33 (2) , 81-90
- https://doi.org/10.1016/0148-2963(94)00057-l
Abstract
No abstract availableThis publication has 35 references indexed in Scilit:
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