The Theory of Power and Conflict in Channels of Distribution
- 1 January 1984
- journal article
- Published by SAGE Publications in Journal of Marketing
- Vol. 48 (3) , 9
- https://doi.org/10.2307/1251326
Abstract
This review article develops an integrated overview of the present status of the theory of power and conflict in marketing channels. It includes a presentation ...This publication has 0 references indexed in Scilit: