Behavior Modification in Quality Control.

1 December 1975

journal article
Published by Academy of Management in The Academy of Management Journal

Vol. 18 (4) , 662-679
https://doi.org/10.2307/255370

Abstract

Combined attitude change and operant conditioning procedures to improve operative worker performance were investigated. Results indicate no attitude change, no quality change, quantity improvement, and cost reduction. Based on this study, it is concluded that operant conditioning procedures did not provide an alternative to Zero Defects type quality motivation programs.

Keywords

ATTITUDE CHANGE (PSYCHOLOGY)
OPERANT CONDITIONING
PERSONNEL MANAGEMENT RESEARCH
EMPLOYEE MOTIVATION RESEARCH
EMPLOYEES ATTITUDES
JOB PERFORMANCE
COST CONTROL
BEHAVIOR MODIFICATION STUDY & TEACHING
OPERATIONS RESEARCH
ORGANIZATIONAL RESEARCH

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