Improving the Detection of Personality-Behavior Relationships in Consumer Research

• 1 March 1988
• journal article
• Published by Oxford University Press (OUP) in Journal of Consumer Research
• Vol. 14  (4) , 583-587
• https://doi.org/10.1086/209138

Abstract

Keywords

• THEORETICAL
• LIFESTYLE
• EPSTEIN
• RETEST
• SIDE
• REPEATED
• BEHAVIOR RELATIONSHIPS
• DETECTION OF PERSONALITY
• PERSONALITY BEHAVIOR