Developing better industrial advertising

• 28 February 1983
• journal article
• Published by Elsevier in Industrial Marketing Management
• Vol. 12  (1) , 19-23
• https://doi.org/10.1016/0019-8501(83)90031-7

Abstract

Keywords

• INDUSTRIAL ADVERTISING
• LAYOUT
• ORIENTED
• MEDIA
• CONCISE
• VARIOUS FACTORS
• PAPER REPORTS
• REPORTS ON VARIOUS
• ADVERTISING THIS PAPER