Commentaries on Belk, "Situational Variables and Consumer Behavior"

• 1 December 1975
• journal article
• Published by Oxford University Press (OUP) in Journal of Consumer Research
• Vol. 2  (3) , 165-167
• https://doi.org/10.1086/208628

Abstract

Keywords

• CONSUMER BEHAVIOR
• SITUATIONAL VARIABLES
• COMMENTARIES ON BELK
• VARIABLES AND CONSUMER