Public Policy and Consumer Information: Impact of the New Energy Labels
- 1 June 1979
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 6 (1) , 1-11
- https://doi.org/10.1086/208743
Abstract
Through a series of experimental tasks this study investigates two questions about the federal labeling program for home appliances: (1) the likely impact of the labels on consumers; and (2) the relative effect of alternative information formats. Results indicate that the labels can communicate useful information, but, by themselves, do not produce significant behavioral change.Keywords
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