Effects of Cost-Related Feedback on Consumer Knowledge and Consumption Behavior: A Field Experimental Approach
- 1 December 1986
- journal article
- Published by Oxford University Press (OUP) in Journal of Consumer Research
- Vol. 13 (3) , 327-336
- https://doi.org/10.1086/209072
Abstract
In 1981, the United States and Canada began a series of international field experiments to test the effectiveness of feedback as a way to encourage eKeywords
This publication has 0 references indexed in Scilit: