Abstract
Prior research has consistently reported a reliable relationship between intrinsic religiosity (IR) and the Marlowe-Crowne Social Desirability Scale (SDS), a common measure of a socially desirable response tendency. However, it is unclear whether the relationship is produced by tendencies toward conscious impression management or unconscious self-deception. The present research was designed to disentangle the influence of impression management and self-deception inherently confounded in the SDS. We found that both tendencies toward impression management and self-deception are related to the leading measure of intrinsic religiosity. Implications for the measurement of intrinsic religiosity are discussed.

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