A Simulation Study of Methods for Hypothesis Testing in Factor Analysis

1 September 1980

journal article
Published by Oxford University Press (OUP) in Journal of Consumer Research

Vol. 7 (2) , 141-150
https://doi.org/10.1086/208803

Abstract

A simulation experiment was used to test the effectiveness of three common factor analytic hypothesis-testing techniques over a range of data conditions typical of empirical research. Overall, target analysis is recommended in the early stages of knowledge of factor patterns, and confirmatory factor analysis is recommended when there is detailed understanding of the data structure.

Keywords

TARGET ANALYSIS
FACTOR ANALYSIS
ANALYSIS IS RECOMMENDED
DATA STRUCTURE
KNOWLEDGE
HYPOTHESIS TESTING
ANALYTIC HYPOTHESIS
FACTOR PATTERNS
FACTOR ANALYTIC
COMMON FACTOR

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