Stereotyping and favorableness in the perception of Negro faces.

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Abstract
Ss were presented 2 sets of photographs, 1 of Negroes, 1 of whites. The photographs of the Negroes were a priori classified as to degree of Negroid characteristic and contained some Negroes who were so lacking in so-called Negroid characteristics as to appear Caucasian. Ss were asked to rate the photographs as to their Negroidness and on 20 traits. 4 experimental conditions were employed with regard to the amount of information about the pictures given to Ss. Stereotypy of attitudes towards Negroes was seen to be elicited as soon as the photograph was perceived as being that of a Negro. The results are discussed re degree of prejudice of perceiver and a theory of interpersonal perception. (PsycINFO Database Record (c) 2006 APA, all rights reserved)

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