Merger Strategies as a Response to Bilateral Market Power.

1 September 1984

journal article
Published by Academy of Management in The Academy of Management Journal

Vol. 27 (3) , 511-524
https://doi.org/10.2307/256042

Abstract

Merger behavior is explored within the framework of the desire to manage resources and market dependencies. It is argued that market power resides in the bilateral relationships between buyer and seller, and that these dependencies influence merger strategy. Results of the study indicate that there is such a relationship between merger strategy and relative market power.

Keywords

CONSOLIDATION & MERGER OF CORPORATIONS
MARKET SHARE
RESOURCE MANAGEMENT
BUSINESS PLANNING -- RESEARCH
CORPORATE REORGANIZATIONS -- MANAGEMENT
INDUSTRIAL ORGANIZATION -- MANAGEMENT
DEMAND FUNCTIONS (ECONOMIC THEORY)
INDUSTRIAL CONCENTRATION -- ECONOMIC ASPECTS
POWER-ELITE MODEL
ASSET ACQUISITIONS

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