The Impact of Television Schedule Changes on Audience Viewing Behaviors

• 1 June 1982
• journal article
• research article
• Published by SAGE Publications in Journalism Quarterly
• Vol. 59  (2) , 265-272
• https://doi.org/10.1177/107769908205900212

Abstract

Keywords

• TELEVISION SCHEDULE
• SCHEDULE CHANGES
• VIEWING BEHAVIORS
• AUDIENCE VIEWING
• IMPACT OF TELEVISION
• CHANGES ON AUDIENCE