Spiral of truth?
- 1 March 1996
- journal article
- research article
- Published by SAGE Publications in British Journalism Review
- Vol. 7 (1) , 20-27
- https://doi.org/10.1177/095647489600700104
Abstract
There is a never-ending debate about the value and even the credibility of opinion polls in the press. The diet of regularpolls in the newspapers has become almost a daily routine-and this year, possibly an electionyear, the bombardment will intensify. British Journalism Review asked a well-known analyst who is also a leading political journalist to reflect on all this.Keywords
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