Effects of a Persuasive Message upon Attitudes: A Methodological Comparison of an Offset before-after Design with a Pretest-Posttest Design
- 1 September 1966
- journal article
- Published by Oxford University Press (OUP) in Journal of Communication
- Vol. 16 (3) , 180-188
- https://doi.org/10.1111/j.1460-2466.1966.tb00032.x
Abstract
No abstract availableKeywords
This publication has 2 references indexed in Scilit:
- An extension of control group design.Psychological Bulletin, 1949
- The Interview Effect in PollingPublic Opinion Quarterly, 1948