Growth Market Forecasting Revisited: A Look Back at a Look Forward
- 1 July 1986
- journal article
- research article
- Published by SAGE Publications in California Management Review
- Vol. 28 (4) , 71-88
- https://doi.org/10.2307/41165217
Abstract
No abstract availableThis publication has 1 reference indexed in Scilit:
- Why new industrial products failIndustrial Marketing Management, 1975