Change in the distribution systems of western industrialised economies

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Abstract
Discusses research based on two sets of data, published ads and transcripts of interviews with chain interviews. Attempts to show that ‘status’ is a concept of value when considering what indicators of consumer behaviour highlight opportunities for change in a distribution analysis. Analyses results leading to a brief theoretical discussion of short-run adaptations of decision rules and the necessary condition for construction of logical flow simulation models. Concludes that the attempts here to stimulate selection of a single grocery item for a weekly chain ad produced a simple model, which had several causes giving simplicity.

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