CASE SURVEY METHODOLOGY: QUANTITATIVE ANALYSIS OF PATTERNS ACROSS CASE STUDIES.

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Abstract
Case surveys bridge the gap between nomothetic surveys and idiographic case studies to combine their respective benefits of generalizable, crosssectional analysis and in-depth, processual analysis. Methodological fragmentation has limited systematic utilization of numerous managerially relevant case studies. This article develops a comprehensive procedure synthesizing the individual strengths of previous efforts and illustrates this method in a case survey of mergers and acquisitions. The empirical application is used to generate directions for future methodological development.

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