The Political Economy of Distribution Systems:
- 1 October 1992
- journal article
- Published by Taylor & Francis in Journal of Marketing Channels
- Vol. 2 (1) , 47-86
- https://doi.org/10.1300/j049v02n01_03
Abstract
The political economy paradigm is a unifying framework that has fostered a richer understanding of distribution systems. This essay outlines theoretical developments and empirical trends within the internal polity and economy of marketing channels. Directions for research are outlined.Keywords
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