Perceived reality and the cultivation hypothesis
- 1 March 1986
- journal article
- other
- Published by Taylor & Francis in Journal of Broadcasting & Electronic Media
- Vol. 30 (2) , 159-174
- https://doi.org/10.1080/08838158609386617
Abstract
The relationship specified by the cultivation hypothesis was elaborated by using a concept of perceived reality that included the dimensions of Magic Window, Instruction, and Identity. As in previous studies, the cultivation effect was nonsignificant after controls for demographics were introduced. However, the cultivation effect was found in certain subgroups of subjects partitioned according to their level of perceived reality.Keywords
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