The Impact of Organizational Memory on New Product Performance and Creativity
- 1 February 1997
- journal article
- review article
- Published by JSTOR in Journal of Marketing Research
- Vol. 34 (1) , 91-106
- https://doi.org/10.2307/3152067
Abstract
Arguing that organizational memory affects key new product development processes by influencing the (1) interpretation of incoming information and (2) the perfo...This publication has 26 references indexed in Scilit:
- Organizing for Effective New Product Development: The Moderating Role of Product InnovativenessJournal of Marketing, 1995
- The Capabilities of Market-Driven OrganizationsJournal of Marketing, 1994
- Managerial Representations of Competitive AdvantageJournal of Marketing, 1994
- Strategic momentum: The effects of repetitive, positional, and contextual momentum on merger activityStrategic Management Journal, 1992
- Organizational MemoryAcademy of Management Review, 1991
- Technological Discontinuities and Dominant Designs: A Cyclical Model of Technological ChangeAdministrative Science Quarterly, 1990
- Organizational LearningAnnual Review of Sociology, 1988
- The creation of momentum for change through the process of strategic issue diagnosisStrategic Management Journal, 1987
- Technological Discontinuities and Organizational EnvironmentsAdministrative Science Quarterly, 1986
- Marketing management, its environment, and information processing: a problem of organizational designJournal of Business Research, 1979