Similarity of Affective Meaning and the Evaluation of Metaphor
- 1 December 1975
- journal article
- research article
- Published by SAGE Publications in Perceptual and Motor Skills
- Vol. 41 (3) , 787-790
- https://doi.org/10.2466/pms.1975.41.3.787
Abstract
This study explored the role of similarity of affective meaning between the elements of metaphors (an X is a Y) in the evaluation of metaphor. Similarity was measured by subjects' ratings of the metaphor elements on the Evaluation, Potency, and Activity factors of the semantic differential technique (Osgood, Suci, & Tannenbaum, 1957). To determine evaluation scores, other subjects ranked the metaphors on a Q-sort task for goodness, vividness, meaningfulness, strangeness, and interestingness. Only a positive linear relationship was found between similarity and evaluation. Similarity on Activity was most strongly related to the positive evaluation of the metaphors.Keywords
This publication has 3 references indexed in Scilit:
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- An intra-verbal explication of the nature of metaphorJournal of Verbal Learning and Verbal Behavior, 1965
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