Strategic Alliances in the Triad: An Exploratory Study
Open Access
- 1 March 1993
- journal article
- research article
- Published by SAGE Publications in Journal of International Marketing
- Vol. 1 (1) , 4-25
- https://doi.org/10.1177/1069031x9300100102
Abstract
The Triad nations—Japan, North America, and Western Europe— have emerged in recent decades. To cope with the growing international competition between these areas, firms based in these countries have formed strategic alliances, frequently with partners from another member of the Triad. This article examines these alliances to determine the patterns, similarities, and differences between alliances formed in different parts of the Triad.Keywords
This publication has 14 references indexed in Scilit:
- Competition for competence and interpartner learning within international strategic alliancesStrategic Management Journal, 1991
- Measuring Performance of International Joint VenturesJournal of International Business Studies, 1991
- Joint ventures: Theoretical and empirical perspectivesStrategic Management Journal, 1988
- The Limits of Explanation: Testing the Internalization Theory of the Multinationial EnterpriseJournal of International Business Studies, 1988
- The Eclectic Paradigm of International Production: A Restatement and Some Possible ExtensionsJournal of International Business Studies, 1988
- Licensing as an alternative to foreign direct investment an empirical investigationJournal of Product Innovation Management, 1988
- Licensing as an Alternative to Foreign Direct Investment. An Empirical InvestigationJournal of Product Innovation Management, 1988
- Human Resources Management in International Joint Ventures: Directions for ResearchAcademy of Management Review, 1987
- Choosing Between Direct Investment and Licensing: Theoretical Considerations and Empirical TestsJournal of International Business Studies, 1984
- Transaction-Cost Economics: The Governance of Contractual RelationsThe Journal of Law and Economics, 1979