Innovation and Evolution in UK Retailing: The Retail Warehouse
- 1 September 1990
- journal article
- Published by Emerald Publishing in European Journal of Marketing
- Vol. 24 (9) , 39-54
- https://doi.org/10.1108/03090569010135927
Abstract
Innovations in retailing are characterised by, first, a hostile reaction from established organisations and, second, by a distinctive pattern of evolution. This article presents an integrated theory of retail change which is used to describe the development of the retail warehouse, one of the most important – and reviled – post‐war innovations in UK retailing.Keywords
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