Level of aspiration and decision making.

• 1 January 1957
• journal article
• Published by American Psychological Association (APA) in Psychological Review
• Vol. 64  (4) , 253-262
• https://doi.org/10.1037/h0049247

Abstract

Keywords

• BEHAVIOR MECHANISMS
• LEARNING
• SUBJECTIVE EXPECTED UTILITY
• BEHAVIOR MODELING
• DECISION THEORY