The Political Impact of Prime-Time Television: "The Day After"
- 1 June 1985
- journal article
- research article
- Published by University of Chicago Press in The Journal of Politics
- Vol. 47 (2) , 556-578
- https://doi.org/10.2307/2130896
Abstract
The attitudinal effects of the television docudrama "The Day After," which depicted the aftermath of a Soviet nuclear attack on the Kansas City area, are analyzed through data from a panel conducted immediately before and after the program was shown. The effects of the program's byproducts (associated coverage and discussion) outweighed the effects of the program itself. The program seems to have had its greatest direct impact on the salience of and information about nuclear war rather than on attitudes as such.Keywords
This publication has 9 references indexed in Scilit:
- Docudrama from different temporal perspectives: Reactions to NBC's “Kent State”Journal of Broadcasting, 1983
- Experimental Demonstrations of the “Not-So-Minimal” Consequences of Television News ProgramsAmerican Political Science Review, 1982
- Hegemony and managed critique in prime-time televisionTheory and Society, 1982
- Film, Politics and the Press: The Influence of ‘All the President's Men’Journalism Quarterly, 1979
- “Roots” research: A summary of findingsJournal of Broadcasting, 1978
- Public Affairs Television and the Growth of Political Malaise: The Case of “The Selling of the Pentagon”American Political Science Review, 1976
- The Agenda-Setting Function of Mass MediaPublic Opinion Quarterly, 1972
- The Impact of Information Transmission Through TelevisionPublic Opinion Quarterly, 1969
- The Impact of Social Issues and Public Affairs Television DocumentariesPublic Opinion Quarterly, 1968