Serial and parallel encoding processes in memory and visual search.

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Abstract
Used an S. Sternberg paradigm in 2 experiments with 12 undergraduates each. Test-set size and delay between presentation of memory and test sets were varied. The existence of a serial memory-set encoding stage was inferred from the observed effect of memory-set size on reaction time (RT) over and above its contribution to the number of comparisons to be performed. In Exp. I, in which digits were used, items in the test set appeared to be encoded in parallel, as the only contribution of test-set size to RT was in the number of comparisons to be made. In Exp. II, the auditory and visual confusability of the items in both sets was varied. Evidence of a serial test-set encoding stage was obtained at the shorter delays. (18 ref.) (PsycINFO Database Record (c) 2006 APA, all rights reserved)

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