Applying Social Cognition
- 1 March 1980
- journal article
- research article
- Published by SAGE Publications in Personality and Social Psychology Bulletin
- Vol. 6 (1) , 30-36
- https://doi.org/10.1177/014616728061004
Abstract
Valence of information favorable *vs. unfavorable) and type of `information (case history, base rate, anchoring) were examined in a content analysis of newspaper coverage of the Bakke case in 12 major papers. Taken as a whole, coverage was not biased. Examination of the frequency of information types, however, revealed disproportionate amounts of case history information favorable to Bakke and anchoring information unfavorable to his position. It is suggested that the differential use of information types in coverage of the Bakke case as well as other social issues may bias public opinion.Keywords
This publication has 7 references indexed in Scilit:
- Salience, Attention, and Attribution: Top of the Head PhenomenaAdvances in Experimental Social Psychology, 1978
- Intuitive theories of events and the effects of base-rate information on prediction.Journal of Personality and Social Psychology, 1977
- Attribution and the psychology of prediction.Journal of Personality and Social Psychology, 1975
- Judgment under Uncertainty: Heuristics and BiasesScience, 1974
- On the psychology of prediction.Psychological Review, 1973
- The Press as Opinion Resource During the 1968 Presidential CampaignPublic Opinion Quarterly, 1971
- Newspaper Gatekeepers and Forces in the News ChannelPublic Opinion Quarterly, 1967