Specificity, verifiability, and message credibility
- 1 December 1971
- journal article
- research article
- Published by Taylor & Francis in Quarterly Journal of Speech
- Vol. 57 (4) , 393-401
- https://doi.org/10.1080/00335637109383084
Abstract
No abstract availableKeywords
This publication has 3 references indexed in Scilit:
- The concept of ethos and the structure of persuasionSpeech Monographs, 1966
- Logic, emotion, and the paradigm of persuasionQuarterly Journal of Speech, 1964
- Persuasion: Principles and methodQuarterly Journal of Speech, 1919